To View and Picture Herself Inside of an Infinitude of Apartments: True Confessions of a StreetEasy Scroller

I try not to take it personally when StreetEasy.com asks me to verify my humanity. Apparently the way I use the website, compulsively opening tabs, scrolling through them, closing them and looking at another cluster of ads, alerts the website’s system that I am a bot. After the fourth or fifth time going through the CAPTCHA, checking pictures of crosswalks, I give up and shut the laptop. I mean, that’s pretty sad. When I’m in my street easy flow, the computer thinks I am a computer too.

But that’s kind of the point. Every ounce of life has been Air BnB’d. In my mind I have come to call what I am talking about “the real-estate-i-fication of everything.” This includes other people. People talk about other people like real estate. Good investment, bad investment. Safe, toxic. A diamond in the rough or a fixer-upper. Don’t date someone for their potential, they say. They don’t say that about housing though.

My passion for the ads started early, before the internet. It started with paper real estate magazines on the 35 minutes of ferry boat ride across the Puget Sound in Washington State. I was fascinated by houses. I liked seeing pictures of the insides of them, I liked the different styles. I was a Sims fanatic. The houses provided inspiration for my builds on the computer game. That was one reason.

The other was that I was acutely aware of what my parents had paid for their house in the 90s when they purchased it. I was obsessed about how we could get a better deal if we were willing to move. On the weekends I’d ask my mom to drive me, to please drive me, to open houses, advertised by signs in the ditches with arrows pointing down quiet lanes. I loved walking through the spaces of others in those weird little shoe coverlets.

From the perspective of a child, this obsession makes sense. A lot of space is just taken up by buildings I wasn’t allowed to go into. That’s sort of weird to a kid. So much of everything is private. I don’t think a kid understands private property. I wonder what a New York City kid understands. New York City is all of this privatization on steroids.

I’m going to tell you where I go for my goods. The real goods. Easiest way into it is with the StreetEasy ads. You gotta wait a week to get the Listings Project Newsletter (wholesome colonialism?), but boy is it juicy. I even plunder Craigslist, looking for wacky deals that aren’t scams. When I get real deep, I’ll go to the more obscure listings- like the New York City affordable housing lottery page; or the Zillow listings for the last inexpensive, income-capped, apartments in the city: the HDFC co-ops.

Why do I spend so much time doing this? It feels like important investigative work. But really, the practice is rife with longing for a life that is not my own, right now, today, breathing-in.

from author’s private Pinterest board “Fantasy NYC Apartment”

Alyssa Maldonado-Estrada notes that, in the 2000s, New York City was going through a major re-branding project that doubtless informs my experience of the city as a person who didn’t grow up here. She writes:

“The urban imaginary changed when Michael Bloomberg was elected mayor of New York. In his three terms from 2002 to 2013, Bloomberg effectively led a campaign to rebrand New York as a “magnet for people with dreams.”… Increasingly under Mayor Bloomberg, New York was represented as a “place of arrival,” “a place one comes to, rather than a place where one is born and raised.”” (204-5)

I feel most calm in my heart when I think that maybe, just maybe, the apartment where I live right now is my home. I rest assured knowing I am not planning on leaving. It feels like a sort of sacrilege to write that down. The resting state of an American is never you are where you’re meant to be, right now, and that’s enough. The assumption that makes the whole thing run is this: there is more out there, there is better out there, click here, discover it, keep scrolling.

When I indulge in the ads it is in a state of suspension from reality. Tension floods my body, particularly my jaw. When I decide to look at the ads, it’s with a pleasure similar to that of a child about to consume all her Halloween candy in one sitting. I know it’s going to hurt ultimately, but it will be so sweet going down.

The worst part about it is how if I did move into the dreamiest apartment I could find on the internet, I would still be left with the obsession to scroll. I doubt there is a reality where I won’t ever not be just looking. I have an imagined lives in my head. I hold a vision of myself in almost every neighborhood in this city. I’ve got my building picked out in Brighton Beach and Inwood. I know where I’d live in Sunnyside and the Financial District. Choosing between the West and East Villages would be a challenge, but it’s one I think I could overcome with a place I saw on that sunny strip of 8th Street north of Washington Square.

I know the buildings too well. It’s weird. And I like my actual apartment. I can’t imagine a better place for me actually to live. There are no answers in this piece of writing, just a true account of a person grappling with the strange phenomenon of being able to view and picture herself inside of an infinitude of apartments. Escapist at its core, I don’t think this compulsion will be going away any time soon. But, maybe it will. Everything is fleeting. Like the ads say, this won’t last long.


Works Cited

Maldonado-Estrada, Alyssa. Lifeblood of the Parish: Men and Catholic Devotion in Williamsburg, Brooklyn. New York University Press, 2020.